Abstract Media creates cutting-edge augmented reality experiences to allow a user to enhance the world that is in front of them. Augmented reality (AR) is what happens when you overlay digital information on top of the real world that is right in front of you. When AR apps need to augment with objects, marker or image-based recognition comes into play. A marker may be a logo, an icon, or some kind of image. Once recognized by the AR-enabled devices, markers trigger very specific information often in highly imaginative ways.
Abstract Media: AR Business Cards
This AR Experience was created to showcase many of the most desirable AR capabilities in one place. By the time version 1.6 was released, we had iterated through many different implementations to push the limits of this technology. Such an app is actually generated in a Game Engine and can use many useful features found in modern video games.
We were able to deliver an experience that would allow LEDI to interactively showcase the features of their latest development in an exciting manner that their customers would not easily forget.
This AR Experience was created to demonstrate the scope and process flow of their facility.